Not Your Mona is not just another typical sunglasses brand. This project was born in Miami, under the idea that these glasses are designed to see the world differently. More free, more diverse, more rebel, more fun. The branding work included the development of the brand's artwork, packaging design, the website, the creation of content for social networks, among other applications.

Project evaluated and selected for the best print awards, by DesignRush.


Production > Nicky Pocovi
Branding & Graphic Design > La Libertad [TNC]
Styling & Production > Jimo Soriano
Film > Tata Persico
Photo > Martín Pisotti
Beauty > Noe Deledicque & Joaquín Vega Caro
Starring > Luna Gonella / Stephi Montero / Luz Alen / Martina Zavatto
Website Code > Latech Factory

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